Oct 4, 2011

Electrolux Introduces New Stylish Colors For Its Ergospace Lengthy Reach Vacuum Cleaner

With product benefits such as 13 meters of extra long reach, sporty details and a compact shape for extraordinarily easy storage no wonder Electrolux Ergospace vacuum cleaner is so popular. The vacuum cleaner is also available in a Green range version and now it is time for a color update.

Extra long reach

With Ergospace you don’t have to worry about the cord not being long enough or about interruptions when moving between rooms. A nine meter long cord saves you the hassle of having to unplug and plug in, and the long hose enables you to reach up the stairs or areas that are hard to reach. In other words, you get more cleaning capacity in just one plug in. The cleaner itself however is remarkably small and easily fits in the smallest storage space.

Electrolux Ergospace

Ergoshock for gentle cleaning and smart storage

The Ergospace design is characterized by Ergoshock, a smart bumper and storage tool. The bumper prevents the vacuum cleaner from bumping against furniture, walls or door frames. When you are done vacuuming you use the elastic bumper for storing the hose. Not only is this practical and takes less space, it also gives your vacuum cleaner a cool look.

Oranges, watermelons and oceans

Ergospace will now be available in eight new colors. The colors have been selected by the Electrolux design team. Senior designer Pia Ringholm worked on the Ergospace facelift in a close collaboration with Ulrika Wikman from Electrolux Marketing division. This collaboration ensured that design alteration mirrored consumer insights, something that has always been an imperative part of Electrolux product development.

The color selection includes some classic elegant colors such as white, black, grey, dark blue and a dark red as well as several energetic happy ones that give the cleaner a young sporty look for example the Apple Green, Aqua Blue and Orange Red.

“Before the facelift Ergospace had white details. I chose to remove the white and instead have the entire cleaner in one color, which creates a more sophisticated and balanced look. The color selection includes some classic elegant colors such as white, black, grey, dark blue and a dark red as well as several energetic happy ones that give the cleaner a young sporty look for example the Apple Green, Aqua Blue and Orange Red. The latter are entirely new colors for our range and have been introduced specifically for Ergospace, explains Pia Ringholm.

The new Ergospace colors are Apple Green, Orange Red, Antique Grey, Aqua Blue, Watermelon Red, Ice White, Ebony Black and Deep Blue.